⏹️Stop chasing audiences...let them come to you


PROFITABLE MUSICIAN WEEKLY NEWSLETTER

April 23, 2025

Welcome to Profitable Musician, your guide to growing your fanbase, increasing your income and becoming more profitable. Shared with ~16,000+ readers every Wednesday. Was this forwarded to you? Subscribe here so you don't miss the next one.


Hey there, Profitable Musician!

Remember the last time you poured your heart (and a lot of time, energy and even money) into promoting a show, only to look out at a half-empty venue?

After all those social media posts, personal messages, and flyers... it still wasn't enough.

The worst part? The venue promised they'd "help promote" but their idea of promotion was a single Instagram story the day before. So there you were again, scrambling to fill seats while trying to prepare for your actual performance.

It's not just exhausting—it's unsustainable. Marketing your shows has become a full-time job that's competing with your actual art. You didn't become a performer to spend hours crafting the perfect promotional email or begging friends to share your event.

What if instead of chasing audiences, they were already waiting for you?

In this issue

🥽Stop chasing audiences. Let them come to you...


🛠️How To Succeed In The Conference Market


📰Need-To-Know Music Industry News & Tips


🎧How Musicians Thrive With Keynote Concerts


That's the beauty of tapping into other people's audiences. When you stop trying to build everything from scratch and instead connect with people who already have captive audiences, everything changes.

This is where the conference market becomes your secret weapon.

Think about it: conferences, conventions, and corporate events have one thing in common—they've already done the hard work of gathering hundreds or thousands of people in one place. These organizers have spent their budgets and resources ensuring people show up. Their success depends on delivering quality content and entertainment.

That's where you come in.

Instead of promoting to individual fans, you build relationships with decision-makers—event planners, association leaders, corporate organizers—who bring you in and provide the audience. It's like skipping the line and walking right into the spotlight.

The benefits are game-changing:

  • You get booked for higher-paying gigs (often $2K–$10K+)
  • You build authority by being the "invited guest"
  • You reach entire rooms of ideal listeners—without promoting to each one
  • You free up more time to do what you love: sing, write, perform

My friend Tiamo discovered this path after years of struggling with the same promotion burnout you're feeling. He's now performed for over 100,000 people in the conference market—without a label, a huge following, or traditional booking strategies.

In his free 3-part video series, he'll show you:

  • How to identify conferences where your performance style fits perfectly
  • The exact approach to contact decision-makers (that doesn't sound desperate)
  • What you need to say (and NOT say) to get booked
  • How to turn one performance into an avalanche of future opportunities

🎥 Watch the training here (the 1st two videos are already out!)

Imagine focusing on your craft instead of your marketing calendar. Imagine walking into venues where people are already excited to see you perform—even if they've never heard of you before.

It's time to stop exhausting yourself with promotion and start performing for audiences that someone else gathered for you.

You just show up and shine.

Always in your corner,
<3 Bree

NEEd-to-know

Music Industry News & Tips

Click worthy

Uplevel Your Gig Bookings

FIND SUCCESS IN THE CONFERENCE MARKET

Get access to this 3-Part Training that helps musicians break into the conference market and increase their income.

ON THE PODCAST

Unlock new performance and income opportunities in the Conference Market with keynote concerts! In this informal chat, Bree Noble and Tiamo dive deep into what keynote concerts are and how they can transform your music career.

  • What a keynote concert is and how it works
  • How musicians of all backgrounds (singer-songwriters, instrumentalists, bands, and more) can get started
  • Whether genre matters in the conference market
  • Tips for building memorable, universal stories—even if you think you don’t have one

Listen now to learn how you can share your message, reach bigger audiences, and make a real impact through music and speaking!

Bree Noble

Say "Hello' on Instagram, Facebook, TikTok, Threads or BlueSky

When You're Ready, here are 3 ways we can help you become a more Profitable Musician:

Join Female Musician Academy (this month's training: The 9-Grd Instagram Strategy)

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