When you release music and hear only crickets, you're left wondering what's wrong. "Is it me?"
I want to be direct with you: it's not.
Your music is good. I know that might sound like something people just say, but hear me out because the artists I'm talking about aren't struggling because of talent.
They're struggling because nobody ever gave them a clear picture of who their music is actually for.
And without that, everything becomes a guessing game.
You post because you're supposed to post. You use the hashtags you're told to use. You engage because some blog told you engagement will spark the algorithm. But engage with who, exactly?
If you're speaking to everyone, you're really speaking to no one.
And that's not a discipline problem or a consistency problem. It's a clarity problem.
Think about the artists you love. The ones with a real following. A real community. People who actually show up for them.
Chances are, those artists aren't doing anything more than you. They're not posting more. They're not working harder. They just have an instinct — whether they developed it consciously or not — for exactly who they're talking to.
They know their listener. They make that person feel seen. And that person tells their friends.
That's the whole game. Not virality. Not algorithms. Just genuine connection with the right people.
The problem is that instinct doesn't come naturally to most of us, and no one really teaches it.
You get advice about content and branding and growth hacks, but rarely does anyone sit down and help you figure out who is actually out there waiting to hear what you make.
That's the gap I've been trying to close, both with my private clients and now with something a lot more accessible.
I put together The Big Book of Authentic Audience Connection specifically for independent artists who are tired of releasing music into the void.
It's not a content strategy. It's not a posting schedule. Although I did include those too inside.
It's a framework for getting genuinely clear on who your music is for, and then actually reaching those people in a way that feels like you, not like a marketing department, or an awkward teenager selling candy door to door.
The same framework my private clients work through costs over $1,000 to access.
And for a limited time to pull you out of that self-doubt funk,, I've bundled up the Fan Attraction Formula Framework with my most popular templates, planners and checklists for just $19.
We usually only offer this special offer "behind the scenes", but I'm bringing it out because I've seen too many artists in my community getting discouraged lately.
If you've ever finished a release feeling invisible, this is what I'd point you to.
​Check out The Big Book Of Authentic Audience Connection here.​
Always in your corner,
​<3 Bree
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